The Top Benefits of WordPress

Launched in 2003, WordPress with a 60 percent market share is the undisputed leader among content management systems.  It is estimated that more than 220 million websites use WordPress.com. Today WordPress is the content management software of choice for both blogging and non-blogging websites. So why is WordPress so popular? Let’s find out.

Simple and Easy to use

One of the several reasons why website development companies in Toronto and elsewhere still prefer WordPress to competitors such as Drupal and Joomla is its ease of use. You do not need to know complex technologies such as CSS, HTML, and PHP to set up or maintain WordPress.

Adding new pages, images, and blog posts is as easy as 1,2,3. There is no need to download individual files to your system through a complicated FTP portal.

Wide Range of Options

WordPress offers more than 22,000 plugins and thousands of themes that you can use to give your website a new look. There are different plugins for different purposes. If you want to improve your SEO, consider installing the Yoast SEO plugin. Marketers who want to set up a Facebook remarketing campaign can use the PixelYourSite plugin.

Installing these plugins is incredibly easy and takes just a few minutes.  Before installing a plugin, remember to read reviews and make sure it is updated regularly.

A Massive Online Community

WordPress has a huge documentation library. It contains answers to all the questions you may have. The WordPress online community consists of thousands of websites and forums that provide tips and code samples. WordPress community members are friendly and approachable and are always ready to help.

Scalability

WordPress websites are highly scalable. WordPress has several tools designed to help website owners customize the design of their website. Plugins allow you to add event calendars, video galleries, and feeds. You can create your website’s own network. Here are some tips for scaling your WordPress website

  • Make sure your custom code is clean and free of errors
  • Use a Page Caching solution
  • Consider using a Content Delivery Network to distribute copies of files
  • Make sure your database is configured and optimised

Cost-effective

WordPress is open source software, which means you can download your copy of WordPress for free. It has thousands of plugins, an awesome online community for finding help, and allows anyone to update content.

All this translates into cost savings for your business. You do not have to pay a developer thousands to create a custom program and can use WordPress plugins to add new features to your site.

Whether you want to build an effective business website or are planning to update an existing website, DiziExperts can help. We are a team of seasoned digital marketing professionals. We keep on top of website design trends. Our developers use time tested techniques and latest web technologies. To discuss your project with one of our pros, call 1-905-448-2900.


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