Creative SEO Strategies to Drive More Website Traffic

There are around 400 million active websites on the internet. Only a handful of them get noticed. Every website owner wants to drive traffic to their website. The more the number of website visitors, the more opportunities you get to turn prospects into buyers.

If you struggle to get more website traffic, you are not alone. Website owners around the world face this challenge. Driving website traffic requires effort and constant work.

Here are some tips to increase website traffic.

Create Valuable Content That Converts

Content is and will always be king. Websites with blog posts generate 434 percent more search indexed pages than websites without a blog section. Effective content piques readers’ interest. It can help establish authority and make your business stand out from the crowd.

Write content that addresses your target audience’s pain points. Post regularly. Create a hook to grab and hold your readers’ attention. Use unique and interesting headlines. Naturally incorporate keywords into your content.

Write engaging FAQ-style posts. FAQ-style posts build trust and confidence, lessen the burden on your support team and positively affect your visibility. Include relevant keywords and cover relevant topics in-depth.

If, for example, you have a fitness blog, you can write an FAQ-style post about elliptical trainers. Some questions you can include in the post are

  • What are elliptical trainers?
  • Why use an elliptical trainer?
  • How to choose the right elliptical trainer for me?
  • What are some precautions to take when using an elliptical trainer?

Consistently producing high-quality posts takes some doing. If you have too much on your plate, consider hiring an SEO agency in Toronto for content creation.

Write Guest Posts

Guest blogging or guest posting is the act of writing content for another business’s website. There are several reasons to write guest posts. They can help generate referral traffic and backlinks and improve search engine results page or SERP rankings.

Leverage Social media

With more than 4.5 billion users, social media is a juggernaut. Businesses use social media to engage their target audiences, drive website traffic and promote their products and services.

Write effective, engaging content. Post regularly. Encourage people to share your content (incentivize social sharing). Respond quickly to feedback. Thank people for leaving positive comments or likes on your posts.

Reach out to people who aren’t satisfied with your product or service in a swift manner. Conduct webinars and run engaging giveaways.

Optimize your social profiles.  Use social proof to build trust and credibility.

Do not be Afraid to Rake up a Controversy

Controversial topics work because they trigger an emotional response. Content creators need to tread carefully, or their plans to use controversial topics can backfire on them.

There are some rules to follow when experimenting with controversial topics. Use topics that resonate with your target audience. Use corroborating data from reliable sources. Avoid shaming individuals or groups.

DiziExperts can help you make your target audience fall head over heels in love with your brand. We use time tested methods to expand brand presence and reach. To learn more, call +1 905 448 2900.


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